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Resources

GTM Summit 2025

Replay of all sessions

The Norwest Go-To-Market Summit brought together B2B Marketing, B2B Sales, and B2C portfolio leaders for an in-person gathering focused on inspiration, learning, and open conversations about shared challenges. You can watch all the sessions below. If you would like to request a specific presentation deck, please contact [email protected] to check availability.


General

Fireside Chat with Vuori

Karen-Riley Grant, CMO | Vuori

Jon Kossow, Managing Partner| Norwest


General

2025 B2B Sales & Marketing Benchmark Report

Renée Cohen, Principal, Marketing Operating Executive | Norwest

Thea DeBell, VP, GTM Consulting | Marketbridge


General

Breaking Down the Wall Between Sales and Marketing: Driving True Revenue Alignment

Deanna Fleming, CRO | Face Reality

Udi Ledergor, Chief Evangelist | Gong

Ben Schechter, CMO | FloQast

David Rudnitsky, CRO Operating Executive & Principal | Norwest


B2B Marketing

From MQLs to Market Intelligence: ABM in the Age of AI

Jim McDonough, VP, Global Sales | Intezer

Michael Heilmann, Sr. Advisor, Revenue Operations | Norwest

Renée Cohen, Principal, Marketing Operating Executive | Norwest


B2B Marketing

Brand Reinvention at Speed: Bold Moves, Big Risks, and Bootstrapped Budgets

Stephanie Bailey, Former Interim CMO | Ethos and Praxis Labs

Jill Melchionda, SVP, Growth | Marketbridge & Norwest Senior Advisor


B2B Marketing

Building Community with Impact: How Supplier.io Used AI and Thought Leadership to Double Engagement and Accelerate Pipeline

Daniel Dorr, VP, Marketing | Supplier.io

Charles Summers, Head of Growth & Demand Generation | Supplier.io


B2B Marketing

Qualified on Qualified: Maximizing Events Pipeline with an AI SDR Agent

Sarah McConnell, VP, Demand Generation | Qualified


B2B Sales

Reimagining the Revenue Multiplier: The Evolving Role of Alliances, Partners, Resellers, and AI

Michael Hill, CRO | SpryPoint

Dean Hervey, VP, Partnerships | xtype

John Vossoughi, VP, Sales | Lumana

David Rudnitsky, CRO Operating Executive & Principal | Norwest


B2B Sales

Player-Coach to Boardroom Pro: Mapping the Modern Revenue Leader Journey

James Hart, President | YipitData

David Garcia, Sr. Advisor, Sales & Sales Ops | Norwest


B2B Sales

Speaking the Board’s Language: How Sales Leaders Win Trust and Support

David Garcia, Senior Advisor, Sales & Sales Ops | Norwest

David Rudnitsky, CRO Operating Executive & Principal | Norwest


B2B Sales

AI Pricing Without Regret: Designing Metrics That Scale, Forecast, and Build Trust

Ian Clark, Founder | Crescendo Consulting & Norwest Senior Advisor


B2C

From Experiment to Essential: How Marketers are Winning with CTV

Emily Robinson, VP, Marketing | tvScientific

Bryan Karas, CEO | Playbook Media

Neal Didonna, VP, eCommerce | MTN OPS


B2C

Omnichannel Media & Measurement: The New Playbook

Laura Brodie, CGMO | ByHeart Former Ritual SVP, Norwest Sr. Advisor

Zach Epstein, Founder & CEO | Haus


B2C

Prompt to Pixel: AI-Driven Creative Production

Cory Verschueren, General Manager, Studio RSU | Right Side Up


B2C

Exploring the Future of Search in the Age of AI

Wei Zheng, CPO | Conductor


B2C

From Reach to Revenue: Scaling with Influencer Marketing

Neal Didonna, VP, eCommerce | MTN OPS

Sara Wills, Sr. Director, Growth & Innovation | Face Reality